Sunday, December 29, 2024
Black Dollars Matter
If you spend any time watching television ads, you will have noticed all the up-scale Black people with oodles of money to spend. Or at least great credit. Every national ad features Black folk buying stuff or driving around in a new luxury vehicle or going out on the town with friends to wine and dine. And here we thought Blacks were worried about being shot by racist cops! You've come a long way baby.
I just started watching some TV (NFL games) recently, so maybe this is old news. And why I'm not much of a cultural critic. But this feels new.
In any case, Madison Avenue has apparently decided there is a huge market share just waiting to be exploited. And so they are bringing the bling. Snoop Dog is selling iphones at the rate of seven per second. You do the math. This is how you know you have finally been assimilated into American society; when you've got the shoes, the Mercedes, the 12 year scotch to share with all your well-dresssed, smiling millenial friends.
I assume all these successful Blacks voted for Kamala but you don't know, right? They might see the great businessman Trump as being better for their portfolios. Reducing their tax burden. De-regulating their private credit firms. The bottom line is the bottom line no matter your color. The Market has no bigotry when it comes to accepting Gay dollars, Jew dollars or Black dollars. It's all about the circulation.
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